In this episode of the Goldenhour Podcast, Haylee Parker, co-owner of the family-owned Goldenhour Collective in Weed, California, shared her journey from casual cannabis user to industry professional. Haylee described the complexity behind the plant’s characteristics and benefits. She explained why it was time to move beyond Indica and Sativa labels - and high THC content - toward a more holistic understanding of the plant’s full spectrum, including the synergistic qualities of each strain’s terpenes and cannabinoid compounds. From pain management to anxiety relief, Haylee also offered tips for new dispensary visitors and front-of-house staff to ensure everyone walks out the door with the right product for their desired experience. The conversation then shifted to Goldenhour Collective's mission of supporting local and family-owned legacy cannabis farms and sustainable practices. Despite producing some of the world's best cannabis, these legacy growers often struggle against larger corporations. Goldenhour's mission is to provide a platform for these farmers, ensuring their survival and promoting their exceptional products. Haylee described the regenerative practices used by their partner farms, including natural pest management and careful cultivation techniques. These methods produce superior cannabis, protect the environment, and ensure product safety.
[00:00:00] Introduction and Haylee's entry into cannabis
[00:01:55] Transition from recreational use to professional understanding
[00:04:42] The complexity of cannabis effects and plant characteristics
[00:09:36] Educating consumers on informed cannabis choices
[00:12:20] Indica vs. Sativa: Debunking myths and understanding terpenes and cannabinoids
[00:14:52] Tips for new dispensary visitors
[00:17:15] Advice for budtenders on customer interaction
[00:18:18] The story behind the Goldenhour Collective
[00:22:12] Unique aspects of the Goldenhour Collective
[00:24:39] Sustainable and ethical farming practices